Tide (brand)

Tide
Product type	Laundry detergent
Owner	Procter & Gamble
Country	U.S.
Introduced	1946; 78 years ago
Related brands	Tide Pods; Ace (Puerto Rico and Latin America, except Ecuador and Panama); Alo (Turkey); Vizir (Poland); Daz (UK);
Markets	Worldwide
Website	www.tide.com

Tide is an American brand of laundry detergent manufactured and marketed by Procter & Gamble. Introduced in 1946, it is the highest-selling detergent brand in the world, with an estimated 14.3 percent of the global market.^[2]

^ "History" (PDF). P&G. Archived (PDF) from the original on November 7, 2020. Retrieved January 18, 2018.
^ "Unilever confronts the 'chairdrobe' as consumers rethink laundry". Reuters. 2018-09-05. Archived from the original on 2020-10-28. Retrieved 2019-04-02.

[1] "History" (PDF). P&G. Archived (PDF) from the original on November 7, 2020. Retrieved January 18, 2018.

[2] "Unilever confronts the 'chairdrobe' as consumers rethink laundry". Reuters. 2018-09-05. Archived from the original on 2020-10-28. Retrieved 2019-04-02.

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