Tire Rack

Tire Rack
Company typePrivately held
IndustryRetail
Founded1979; 45 years ago (1979)
FounderPeter Veldman
FateAcquired by Discount Tire
Headquarters,
Key people
Peter Veldman, Founder and President (1979–2014)
Mike Joines, President (2014–present)
ProductsTires, wheels, auto accessories
Number of employees
400+
Websitetirerack.com

Tire Rack is a privately owned customer-direct tire, wheels, car accessories distributor company headquartered in South Bend, Indiana. In 2021 it was acquired by Discount Tire and continues to operate as a separate business and brand name.