Toffifee

Toffifee
A large box of Toffifee sweets, purchased in the United Kingdom in April 2007
Product typeConfectionery
OwnerAugust Storck KG
CountryGermany
Introduced1973
MarketsWorldwide
Tagline"...there's so much fun in Toffifee!"
Websitewww.toffifee.com

Toffifee (known in the United States as Toffifay) is a German brand of caramel candies, owned by the Berlin-based German company August Storck KG. Toffifee are caramel cups containing nougat, caramel and a hazelnut, topped with a chocolate button.[1] They are sold in 4, 12, 15, 24, 30, 48 and 96 piece boxes.

First sold in West Germany in 1973, Toffifee were marketed as a product "for the whole family". By 2016, Toffifee were being sold in over 100 countries. In the United States, Toffifee is marketed with an alternative spelling of "Toffifay" and a white package design. Elsewhere in the world, including in Canada and Europe, the brand retains its original spelling and brown box design.[2]

  1. ^ http://www.toffifee.com/about-toffifee Archived 2021-02-24 at the Wayback Machine "A smart shell with a rich inside"
  2. ^ "Storck makes big US push with Toffifay". confectionerynews.com. 9 February 2017. Archived from the original on 22 December 2019. Retrieved 31 December 2018.