Truong Hai Group Corporation

Truong Hai Group Corporation
Native name
Công ty cổ phần Tập đoàn Trường Hải
Company typeJoint stock
IndustryAutomotive
FoundedApril 29, 1997; 27 years ago (1997-04-29) in Bien Hoa, Dong Nai Province[1]
FounderTrần Bá Dương[1]
HeadquartersSofic Tower, 10 Mai Chí Thọ Blvd, Thủ Thiêm, Thủ Đức, ,
Vietnam
Key people
Trần Bá Dương (Chairman)[1]
Number of employees
60,000[1]
Websitethacogroup.vn/en

Truong Hai Group Corporation (THACO), (Vietnamese: Công ty cổ phần tập đoàn Trường Hải) is a Vietnamese automobile manufacturer in. The company is a member of the Vietnam Automobile Manufacturers Association (VAMA). It was founded in 1997 and is considered one of the pioneers of the Vietnamese auto industry.[2] In 2014, the company captured 32% of Vietnam's automobile market.[3] As of 2017, THACO owned the largest automobile production capacity in Vietnam, at 71,000 units per year.[4]

THACO's main products comprise family cars, light trucks, and buses. The company has a joint venture with Kia Motors to produce Kia-branded cars from its main factory, located in the Chu Lai Economic Zone.[5] It also produces and manufactures Mazda passenger cars, through its VinaMazda subsidiary. In 2020, the company entered the light motorcycle market.[6]

In 2021, THACO acquired the Vietnamese retail operations of e-mart.[7]

  1. ^ a b c d "THACO". www.thacogroup.vn.
  2. ^ "THACO sets up major auto parts industrial park". vietnamnews.vn. Retrieved 2021-06-01.
  3. ^ "Trường Hải chiếm 32% thị phần ôtô VN - Tuổi Trẻ Online" (in Vietnamese). 9 January 2015. Retrieved 2024-05-09.
  4. ^ Natsuda, Kaoru; Thoburn, John (2020-10-14). Automotive Industrialisation: Industrial Policy and Development in Southeast Asia. Routledge. ISBN 978-0-429-81784-7. Retrieved 2024-05-09.
  5. ^ "Korean cars find few takers in Southeast Asia, sustained by Vietnam market". Retail News Asia. 2020-12-02. Retrieved 2020-12-07.
  6. ^ "Auto firm THACO enters motorbike market". VnExpress International. Retrieved 2021-06-01.
  7. ^ "E-mart to sell retail business in Vietnam". koreatimes. 2021-05-18. Retrieved 2021-06-01.