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| Product type | Breakfast cereal |
|---|---|
| Owner | Post Consumer Brands |
| Produced by | Three Sisters Cereal [1] |
| Country | Italy |
| Introduced | 1908 |
| Previous owners | U.S. Mills |
| Website | threesisters.com/unclesam |
Uncle Sam is an American brand of ready-to eat breakfast cereal that was first introduced in 1908 by U.S. Mills of Omaha, Nebraska. The company relocated to Needham, Massachusetts sometime after the 1970s. Attune Foods of San Francisco acquired Uncle Sam Cereal in 2009. In 2013 Post Foods acquired Attune Foods.[2]
Uncle Sam Original cereal, since 1908 has consisted of toasted whole wheat berry kernels that are steamed, rolled and toasted into flakes. Whole flaxseed is then mixed with the flakes. This high-fiber, ready-to-eat cereal has a low glycemic index and has an exceptionally high amount of omega-3 per serving because of the flaxseed. It is marketed as a "natural laxative" because of the presence of flaxseed, though clinical support for this assertion is scant.[3]
Because of its nutritional profile, Uncle Sam Cereal has been recommended by several well-known dietitians and nutritionists, as well as in top-selling diet books such as Rip Esselstyn's The Engine 2 Diet,[4] Belly Fat Cure, Sugar Busters and the South Beach Diet.
- ^ "Better Breakfast Choices | Three Sisters Cereal". Three Sisters. Post Consumer Brands. Retrieved August 21, 2020.
- ^ "Post Foods buys natural and organic cereal maker Attune Foods - St. Louis Business Journal". Archived from the original on 2013-01-14.
- ^ Mayo Clinic (2006-05-01). "Drugs and Supplements: Flaxseed and flaxseed oil (Linum usitatissimum)". Mayo Clinic. Retrieved 2020-09-16.
- ^ Engine 2, The Engine 2 Diet, Rips Big Bowl.