Upworthy

Upworthy
Type of businessPrivate
Type of site
News and entertainment
Available inEnglish
FoundedMarch 14, 2012; 12 years ago (2012-03-14)[1]
HeadquartersLos Angeles, California,
United States
OwnerGood Worldwide
Founder(s)Eli Pariser and Peter Koechley
EditorEric Pfeiffer (Editor-in-chief)
CEOMax Schorr
URLupworthy.com
Current statusActive

Upworthy is a media brand that focuses on positive storytelling.[2]

It was started in March 2012 by Eli Pariser, the former executive director of MoveOn, and Peter Koechley, the former managing editor of The Onion. One of Facebook's co-founders, Chris Hughes, was an early investor. In 2017, the company was acquired by Good Worldwide. Between the two platforms, they reached 100MM people a month.[3][4][5][6]

  1. ^ "UpWorthy.com WHOIS, DNS, & Domain Info – DomainTools". WHOIS. Archived from the original on 2017-04-15. Retrieved 2016-07-23.
  2. ^ Lorenz, Taylor (2020-04-14). "The news is making people anxious. You'll never believe why". New York Times. Retrieved 2024-08-20.{{cite web}}: CS1 maint: url-status (link)
  3. ^ Carr, David (March 26, 2012), "New Site Wants to Make the Serious as Viral as the Shallow", The New York Times, archived from the original on March 30, 2012, retrieved April 11, 2012
  4. ^ Pilkington, Ed (March 26, 2012), "New media gurus launch Upworthy – their 'super-basic' internet start-up", The Guardian, archived from the original on March 4, 2014, retrieved April 11, 2012
  5. ^ Gannes, Liz (March 26, 2012), Viral With a Purpose? Upworthy Finds Serious Web Content Worth Sharing., AllThingsD, archived from the original on March 30, 2012, retrieved April 11, 2012
  6. ^ "The woman behind Upworthy's viral explosion". Archived from the original on 24 January 2014. Retrieved 16 October 2014.