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Joe Zawadzki (born May 14th, 1974), is Founder and Chief Executive Officer of MediaMath, a Demand Side Platform (DSP). MediaMath was named the AlwaysOn OnMedia2010 Category Winner for Advertising Networks and Exchanges. Previously, he was founder and President/Chairman of [x+1], a marketing optimization company that was named one of Inc. 500's Fastest Growing Companies. He has consulted clients such as Google/DoubleClick and AOL on their yield and optimization technologies.