V (drink)

V Energy
500ml can of "V" brand energy drink
TypeEnergy drink
ManufacturerFrucor Suntory
Country of origin New Zealand
Introduced1997
Websitehttps://v.co.nz/
https://v-energy.com.au/

V is an energy drink brand produced by Frucor Suntory, a New Zealand–based beverage manufacturer. It was launched in Methven, New Zealand in August 1997 and in Australia in 1999. The product's success, a market share over 60% in New Zealand[1][needs update] and 42% in Australia,[2] makes it the most popular brand of energy drink in both countries. V is considered a local rival to Red Bull.[3] Frucor says V energy drinks are not intended for children, and they are not recommended for pregnant women or people sensitive to caffeine.[4]

  1. ^ "V Energy Drink". 14 October 2008. Archived from the original on 14 October 2008. Retrieved 11 October 2017.
  2. ^ "V Australia Website". AC Neilson Research. Frucor. 13 April 2003. Archived from the original on 19 June 2008. Retrieved 1 December 2008.
  3. ^ Swann, Allan (3 February 2009). "Frucor deal finally in the can". nbr.co.nz. Archived from the original on 10 October 2017. Retrieved 7 November 2013.
  4. ^ "V Energy drink FAQ page". Retrieved 24 November 2021.