Verve Records

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Verve Records
Parent company	Verve Label Group (Universal Music Group (UMG))
Founded	1956; 68 years ago (1956)
Founder	Norman Granz
Distributor(s)	Verve Label Group
Genre	American contemporary; historically Jazz music
Country of origin	United States
Location	New York City, New York
Official website	www.ververecords.com

Verve Records is an active American record label owned by Universal Music Group (UMG). Founded in 1956 by Norman Granz, the label is home to the world's largest jazz catalogue, which includes recordings by artists such as Ella Fitzgerald, Cal Tjader, Nina Simone, Stan Getz, Bill Evans, Billie Holiday, Oscar Peterson, Jon Batiste, and Diana Krall among others as well as a diverse mix of other recordings that fall outside of jazz including albums from disparate artists like the Velvet Underground, Kurt Vile, Arooj Aftab, Frank Zappa and the Mothers of Invention and many more. It absorbed the catalogues of Granz's earlier label, Clef Records, founded in 1946; Norgran Records, founded in 1953; and material which was previously licensed to Mercury Records.^[1]

The label has continued to be the home to an eclectic mix of modern artists, including Kurt Vile, Everything But the Girl, Samara Joy and Arooj Aftab. The restructured Verve Records is now part of the Verve Label Group (VLG), a subsidiary of Universal Music Group. This company is also home to historic imprints including Verve Forecast, Impulse! and Decca Records.