Vestel

Vestel Elektronik Sanayi Ve Ticaret A.Ş.
Company typeAnonim Şirket
BİST: VESTL
IndustryConsumer Electronics, Home Appliances, Information Technology
Founded1984
HeadquartersManisa, Turkey
Area served
Europe, Middle East, Central Asia
Key people
Ahmet Nazif Zorlu (Chairman)
Ergun Guler (CEO)
ProductsTelevisions, major appliances, digital signage displays, smartphones
RevenueIncrease US$3.90 billion (2023)[1]
Increase US$0.21 billion (2023)
Increase US$0.08 billion (2023)
Total assetsIncrease US$4.36 billion (2023)
Total equityIncrease US$1.42 billion (2023)
Number of employees
20,438
ParentZorlu Holding
Website[1]

Vestel is a Turkish home and professional appliances manufacturing company consisting of 18 companies specialised in electronics, major appliances and information technology. Vestel's headquarters and production plant are located in Manisa, while the company's parent conglomerate is the Istanbul based Zorlu Holding.[citation needed]

Vestel, together with its subsidiary brands has a significant share in the European market of consumer electronics and home appliances, in particular TV sets.[2] As of 2006, Vestel was the largest TV producer in Europe with more than 8 million units sold, accounting for a quarter of the European market.[2] Vestel also has a subsidiary brand Vestfrost, used for white goods, and Luxor, used for televisions, sold in the Nordic countries. In 2014, Vestel entered the smartphone market.[citation needed]

Most TVs produced by Vestel are sold under licensed brand names such as Toshiba, Hitachi, Polaroid, JVC, Bush, Alba, Finlux and many own brand labels.

In 2021, Vestel Customer Services received two awards from the 4th CX Awards Turkey and one award from the Istanbul Marketing Awards.[3]

  1. ^ "Annual Report 2023" (PDF). www.vestelyatirimciiliskileri.com.
  2. ^ a b Businessweek: "The Unknown TV Giant" Archived January 30, 2012, at the Wayback Machine
  3. ^ Gazete, Banka (22 November 2021). "Vestel Müşteri Hizmetleri'ne 3 yeni ödül". Gazete Banka. p. https://gazetebanka.com/. Retrieved 22 November 2021.