Vincent Marotta

Vincent Marotta Sr.
Born(1924-02-22)February 22, 1924
DiedAugust 1, 2015(2015-08-01) (aged 91)
Occupation(s)Businessman, investor, philanthropist
Known forDeveloper of Mr. Coffee
Co-founder of North American Systems
SpouseAnn Marotta (m. 1954–2015)
Children6

Vincent George Marotta Sr. (February 22, 1924 – August 1, 2015) was an American businessman, investor and philanthropist. He was the co-creator of Mr. Coffee, one of the first automatic drip coffee makers to be introduced to the American consumer market.[1][2][3] Marotta, who conceived the idea for the Mr. Coffee machine, developed it with his business partner, Samuel Glazer, to replace the slower, more challenging percolator for use in homes.[1] Marotta and Glazer began marketing Mr. Coffee in 1972. Marotta, who was responsible for much of the company's marketing as chairman and CEO, recruited Joe DiMaggio to appear in a series of Mr. Coffee television commercials.[1][4] By 1979, just seven years after its launch, sales of Mr. Coffee accounted for 50% of the U.S. consumer coffee maker market at $150 million.[1]

  1. ^ a b c d Fox, Margalit (August 3, 2015). "Vincent Marotta Sr., a Creator of Mr. Coffee, Dies at 91". New York Times. Retrieved September 1, 2015.
  2. ^ Gillespie, Mark (August 3, 2015). "Vincent Marotta 1924-2015: Mr. Coffee co-founder revolutionized Americans' morning brew". Columbus Dispatch. Retrieved September 1, 2015.
  3. ^ Kaplan, Sarah (August 4, 2015). "Mr. Coffee creator Vincent Marotta Sr., who revolutionized the way we caffeinate, dies at 91". Washington Post. Retrieved September 1, 2015.
  4. ^ "Mr. Coffee and Joltin' Joe DiMaggio". National Public Radio. October 29, 2005. Retrieved August 31, 2015.