Simulcasts WSDS Salem Township | |
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Broadcast area | Metro Detroit |
Frequency | 1090 kHz |
Branding | La Explosvia |
Programming | |
Format | Spanish |
Ownership | |
Owner |
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History | |
First air date | May 23, 1961 |
Former call signs |
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Call sign meaning | A reference to Detroit's automotive industry |
Technical information[1] | |
Licensing authority | FCC |
Facility ID | 73397 |
Class | B |
Power | 250 watts day 500 watts night |
Transmitter coordinates | 42°19′46″N 83°21′43″W / 42.32944°N 83.36194°W |
Links | |
Public license information | |
Webcast | Listen Live |
Website | www |
WCAR (1090 AM) is a commercial radio station licensed to Livonia, Michigan, and serving the Metro Detroit radio market. It airs a Spanish language format as a simulcast of WSDS in Salem Township and is owned by the Birach Broadcasting Corporation.
Because AM 1090 is a clear channel frequency reserved for Class A stations in Little Rock, Baltimore, and Tijuana, Mexico, WCAR must broadcast at a lower power and with a directional antenna to avoid interference. By day, it transmits 250 watts and at night its power increases to 500 watts.