This article includes a list of general references, but it lacks sufficient corresponding inline citations. (February 2009) |
Broadcast area | Rochester, New York |
---|---|
Frequency | 103.9 MHz |
Branding | "103.9 WDKX" |
Programming | |
Format | Urban contemporary |
Affiliations | Premiere Networks |
Ownership | |
Owner | Andre Langston & Andria B. Langston |
History | |
First air date | April 6, 1974 |
Call sign meaning | W Frederick Douglass Martin Luther King Jr. Malcolm X |
Technical information[1] | |
Licensing authority | FCC |
Facility ID | 43540 |
Class | A |
ERP | 800 watts |
HAAT | 165 meters |
Links | |
Public license information | |
Webcast | Listen Live |
Website | wdkx.com |
WDKX (103.9 FM) is an independently Black-owned urban contemporary radio station that broadcasts from Rochester, New York at 800 watts of effective radiated power. The station's studios are located east of downtown Rochester along Main Street, and the transmitter tower is located atop Xerox Tower in downtown. WDKX chose its call letters to honor Black heroes ("D" for Frederick Douglass, "K" for Martin Luther King Jr., and "X" for Malcolm X).[2]
Monroe County Broadcasting Co., LTD. formed a corporation in 1968 to compete for the available FM frequency 103.9 in Monroe County, New York. WDKX commenced broadcasting at 5:30 a.m. on April 6, 1974. WDKX has been under the same ownership since its inception. Andrew A. Langston, founder and former owner and general manager of WDKX, received the "Rochester Radio Broadcaster of the Year" Award, the National Association of Black Owned Broadcasters "Pioneer" Award, and was inducted to the "New York State Broadcasters Hall of Fame" inaugural class.
The station currently places first in Nielsen ratings of 18-34 and 25-54 listeners, both urban and suburban, and has ranked second overall in the Rochester market behind WBEE-FM in recent ratings surveys.
The station has a wide-ranging playlist, ranging from Old School R&B and Classic Hip Hop to today's R&B and Hip Hop. WDKX also plays some Dancehall, Afro beats, Jazz, Pop and Dance music.