WGKB

WGKB
Broadcast areaGreater Milwaukee
Frequency1510 kHz
Branding101.7 The Truth
Programming
FormatBlack talk radio
Ownership
Owner
WKTI, WTMJ
History
First air date
March 27, 1947; 77 years ago (1947-03-27) (as WAUX)
Former call signs
  • WAUX (1947–1965)
  • WAUK (1965–2008)
  • WRRD (2008–2020)
Call sign meaning
Good Karma Brands
Technical information[1]
Licensing authority
FCC
Facility ID70771
ClassD
Power250 watts days only
Transmitter coordinates
43°01′04″N 88°11′44″W / 43.017790°N 88.195648°W / 43.017790; -88.195648
Translator(s)101.7 W269DL (Milwaukee)
Links
Public license information
WebcastListen live
Websitegoodkarmabrands.com/101-7-the-truth/

WGKB (1510 kHz) is a commercial AM radio station licensed to Waukesha, Wisconsin, and serving the Greater Milwaukee media market. It is owned by Good Karma Brands, broadcasting a talk radio format aimed at Milwaukee's African American community. Along with sister stations WTMJ and WKTI, WGKB has its studios in the downtown 3rd Street Market Hall. WGKB features local hosts with live programs on weekdays from 7 a.m. to 6 p.m. The schedule is repeated at night and on weekends.

WGKB is a daytimer station. It is powered at 250 watts, using a non-directional antenna. AM 1510 is a clear channel frequency reserved for WLAC in Nashville, so WGKB must go off the air at night to avoid interference. The transmitter is on Coral Drive near Les Paul Highway (U.S. Route 18) in Waukesha.[2] Programming is heard around the clock on 250-watt FM translator W269DL at 101.7 MHz, which transmits from the WITI TV Tower in Shorewood.[3]

  1. ^ "Facility Technical Data for WGKB". Licensing and Management System. Federal Communications Commission.
  2. ^ Radio-Locator.com/WGKB
  3. ^ Radio-Locator.com/W269DL