Broadcast area | Columbus, Georgia metropolitan area |
---|---|
Frequency | 103.7 MHz (HD Radio) |
Branding | 103.7 Lite FM |
Programming | |
Format | Adult contemporary |
Subchannels | HD2: 92.1 Smooth R&B (Urban AC) HD3: 107.7 The Truth (Contemporary Christian) |
Affiliations | Premiere Networks |
Ownership | |
Owner | PMB Broadcasting, LLC |
WKCN, WCGQ, WRCG | |
History | |
First air date | 2008 |
Former call signs | WBOJ (2007–2009) |
Call sign meaning | W LiTe Columbus |
Technical information[1] | |
Licensing authority | FCC |
Facility ID | 60372 |
Class | C3 |
ERP | 4,800 watts |
HAAT | 227 meters |
Translator(s) | HD2: 92.1 W221DP (Columbus) HD3: 107.7 W299AX (Columbus) |
Links | |
Public license information | |
Webcast | Listen Live Listen Live (HD2) Listen Live (HD3) |
Website | 1037lite.fm WLTC-HD2 Online (HD2) thetruthlife.com (HD3) |
WLTC (103.7 Lite FM) is a radio station that is licensed in Cusseta, Georgia and serves the city of Columbus, Georgia and its metro area.[2] It broadcasts an adult contemporary format.[3]
In 2019, WLTC was the first station (not counting those stunting) to flip to Christmas music for the 2019 season, doing so at roughly the same time as 2018's first-in-the-nation flip, WTRV in Grand Rapids, Michigan.[4]