WMGF

WMGF
Mount Dora, Florida;
Broadcast area	Central Florida / Orlando
Frequency	107.7 MHz (HD Radio)
Branding	Magic 107.7
Programming
Format	Adult contemporary
Subchannels	HD2: Smooth jazz; HD3: Talk radio (simulcast of WFLF);
Ownership
Owner	iHeartMedia; (iHM Licenses, LLC);
Sister stations	W283AN, WFLF, WJRR, WRSO, WRUM, WTKS-FM, WXXL, WYGM
History
First air date	February 1966; 58 years ago (as WHIY)
Former call signs	WHIY (1966–1973); WORJ (1973–1981); WJYO (1981–1990);
Call sign meaning	"Magic Florida"
Technical information
Licensing authority	FCC
Facility ID	51981
Class	C
ERP	100,000 watts
HAAT	484 meters (1,588 ft)
Transmitter coordinates	28°55′11″N 81°19′07″W / 28.91975°N 81.3185°W
Links
Public license information	Public file; LMS;
Webcast	FM/HD1: Listen Live; HD2: Listen Live; HD3 Listen Live
Website	FM/HD1: magic107.iheart.com; HD2: wloqradio.iheart.com; HD3: wflaorlando.iheart.com

WMGF (107.7 FM) is a commercial radio station licensed to Mount Dora, and serving Orlando and Central Florida. It is owned by iHeartMedia and airs an adult contemporary radio format, switching to a Christmas music for much of November and December. Its offices and studios are on Maitland Center Parkway in Maitland.

WMGF broadcasts with an effective radiated power (ERP) of 98,000 watts from a transmitter on Miller Road in Orange City, Florida. The station can be heard as far as Jacksonville to the north, as far as Sebastian to the south, and is one of the few Orlando stations that covers Ocala and parts of Gainesville.^[2] WMGF broadcasts using HD Radio technology. One digital subchannel airs smooth jazz, informally using the call sign of a past Orlando jazz station, WLOQ. Another subchannel rebroadcasts the talk radio programming of co-owned WFLF 540 AM.