| Broadcast area | [1] (Daytime) |
|---|---|
| Frequency | 660 kHz |
| Branding | WMIC 660 AM |
| Programming | |
| Format | Full service radio atation - news talk and country music |
| Affiliations | ABC News Radio Genesis Communications Network USA Radio Network Westwood One Michigan Farm Radio Network |
| Ownership | |
| Owner | Sanilac/GB Broadcasting |
| WBGV, WTGV | |
| History | |
First air date | June 27, 1968 |
Former frequencies | 1560 kHz |
Call sign meaning | Wireless MICrophone |
| Technical information[1] | |
Licensing authority | FCC |
| Facility ID | 59026 |
| Class | D |
| Power | 1,000 watts day |
Transmitter coordinates | 43°23′34″N 82°50′06″W / 43.39278°N 82.83500°W |
| Translator(s) | 95.3 W237EQ (Sandusky) |
| Links | |
Public license information | |
| Webcast | Listen Live |
| Website | sanilacbroadcasting.com |
WMIC (660 AM) is a full service radio station licensed to Sandusky, Michigan with a power output of 1,000 watts. WMIC covers Sanilac County, Michigan and The Thumb area of Michigan. The station is owned by Sanilac/GB Broadcasting and broadcasts from studios on Elk Street in Downtown Sandusky, along with sister stations WTGV and WBGV. Its programming is also simulcasted on FM Translator W237EQ, also licensed to Sandusky at 95.3 MHz, with an effective radiated power of 250 watts.
WMIC's transmitter is located south of Sandusky off Cooper Road Road in Sanilac County. WMIC provides a strong signal to both eastern Michigan and western Ontario due to its low dial position and corresponding long wavelength. On clear weather days, the station can be heard as far away as Roscommon, Ann Arbor, and Lansing.[2] The station, however, must sign off at sunset to protect WFAN New York City, a 50,000 watt clear channel radio station.