WPCO (South Carolina)

WPCO
Broadcast areaColumbia metropolitan area
Frequency1230 kHz
Branding94.9 The Palm
Programming
FormatDefunct (was adult album alternative)
Ownership
Owner
WARQ, WHXT, WMFX, WWDM, WSCZ
History
First air date
January 1, 1947; 77 years ago (1947-01-01)
Last air date
January 2022; 2 years ago (2022-01)
Former call signs
  • WNOK (1947–1979)
  • WXAP (1979–1980)
  • WNOK (1980–1988)
  • WODE (1988–1989)
  • WOIC (1989–2018)
Call sign meaning
"We're Palm Columbia"
Technical information[1]
Licensing authority
FCC
Facility ID73370
ClassC
Power1,000 watts unlimited
Links
Public license information
Website949thepalm.com

WPCO (1230 AM, "94.9 The Palm") was a radio station in Columbia, South Carolina. Last owned by Alpha Media, it broadcast an adult album alternative (AAA) format. Its studios were on Pineview Road in Columbia, with a transmitter tower located near Bicentennial Park along the Congaree River in downtown Columbia. It was also heard on FM translator W235CH at 94.9 MHz, using the translator's dial position as its moniker, "94.9 The Palm." (South Carolina is known as the Palmetto State.)

After going silent in January 2022, WPCO's license was cancelled and deleted by the FCC on January 5, 2023.[2] The AAA programming, no longer heard on the AM station, continued on the FM translator, 94.9 W235CH, now rebroadcasting co-owned 93.5 WARQ-HD4.

  1. ^ "Facility Technical Data for WPCO". Licensing and Management System. Federal Communications Commission.
  2. ^ "Notification of Cancellation of the WPCO Station License". January 5, 2023. Retrieved January 10, 2023.