WRIT-FM

WRIT-FM

Milwaukee, Wisconsin United States
Broadcast area	Greater Milwaukee
Frequency	95.7 MHz (HD Radio)
Branding	95.7 BIG FM
Programming
Format	Classic hits
Affiliations	Premiere Networks
Ownership
Owner	iHeartMedia, Inc. (iHM Licenses, LLC)
Sister stations	WISN, WKKV-FM, WMIL-FM, WOKY, WRNW
History
First air date	May 10, 1961; 63 years ago (1961-05-10)
Former call signs	WMIL-FM (1961–1971) WMVM (1971–1972) WZUU-FM (1972–1986) WBGK (1986–1987) WZTR (1987–2000)
Call sign meaning	Heritage calls of what is now separately-owned WJOI, which stand for the phrase "We're it!"
Technical information[1]
Licensing authority	FCC
Facility ID	60233
Class	B
ERP	34,000 watts
HAAT	186 meters (610 ft)
Transmitter coordinates	43°05′24″N 87°54′54″W / 43.090°N 87.915°W / 43.090; -87.915
Links
Public license information	Public file LMS
Webcast	Listen live (via iHeartRadio)
Website	957bigfm.iheart.com

WRIT-FM (95.7 MHz "BIG FM") is a radio station in Milwaukee, Wisconsin, owned by iHeartMedia, Inc. It carries a classic hits radio format, switching to Christmas music for much of November and December. The rest of the year, WRIT focuses on hits from the 1980s and 1990s, along with a few '60s, '70s and early 2000s titles. WRIT is used as an overflow for sports coverage when there are conflicts on co-owned sports radio station WRNW 97.3 with Wisconsin Badgers football and basketball or Green Bay Packers football.

WRIT-FM is a Class B FM station, with an effective radiated power (ERP) of 34,000 watts. Its transmitter is on West Capitol Drive near North Port Washington Avenue in Glendale.^[2] The studios are on Howard Avenue in the Milwaukee suburb of Greenfield.