WWL (AM)

WWL
New Orleans, Louisiana; United States;
Broadcast area	New Orleans metropolitan area - Southeastern Louisiana
Frequency	870 kHz
Branding	The Big 870
Programming
Format	News - Talk - Sports
Affiliations	CBS News Radio; Infinity Sports Network; LSU Tigers; New Orleans Pelicans; New Orleans Saints; Westwood One;
Ownership
Owner	Audacy, Inc.; (Audacy License, LLC);
Sister stations	WEZB; WKBU; WLMG; WWL-FM; WWWL;
History
First air date	March 31, 1922; 102 years ago
Call sign meaning	None (randomly assigned)
Technical information
Licensing authority	FCC
Facility ID	34377
Class	A (clear channel)
Power	50,000 watts
Transmitter coordinates	29°50′14.75″N 90°7′55.27″W / 29.8374306°N 90.1320194°W (main); 29°55′27.7″N 90°2′4.3″W / 29.924361°N 90.034528°W (aux);
Repeater(s)	105.3 WWL-FM (Kenner)
Links
Public license information	Public file; LMS;
Webcast	Listen live (via Audacy)
Website	www.audacy.com/wwl

WWL (870 kHz) is an AM radio station in New Orleans, Louisiana, owned by Audacy, Inc. WWL and 105.3 WWL-FM simulcast a news/talk format with sports talk at night. The studios are in the 400 Poydras Tower in the New Orleans Central Business District.

WWL is a clear-channel, Class A station. Its transmitter power output is 50,000 watts, the maximum for commercial AM stations in the U.S. It uses a directional antenna with a two-tower array.^[3] The transmitter is in the Jean Lafitte National Historical Park in Estelle, Louisiana. The daytime signal provides at least secondary coverage to large parts of the Gulf Coast, with city-grade coverage reaching as far east as Pensacola, Florida, and as far west as Lafayette, Louisiana. At night it can be heard across much of the central and southern United States.

WWL is the Louisiana Primary Entry Point for the Emergency Alert System (EAS). With sister station 101.9 WLMG, it is responsible for activation of the Southeast Louisiana EAS plan.^[4]

^ "The [WWL] letters, unlike many special combinations requested by later stations, had no special significance in themselves to Loyola University. They were simply transferred to the New Orleans institution on a luck of a draw basis." (Enterprise in Radio: WWL and the Business of Broadcasting in America by C. Joseph Pusareti, 1980, page 19.)
^ "Facility Technical Data for WWL". Licensing and Management System. Federal Communications Commission.
^ Radio-Locator.com/WWL-AM
^ "New Orleans' WWL on Full Alert with BE Messagecasting". bdcast.com. Retrieved June 2, 2022.

[draw-1] "The [WWL] letters, unlike many special combinations requested by later stations, had no special significance in themselves to Loyola University. They were simply transferred to the New Orleans institution on a luck of a draw basis." (Enterprise in Radio: WWL and the Business of Broadcasting in America by C. Joseph Pusareti, 1980, page 19.)

[2] "Facility Technical Data for WWL". Licensing and Management System. Federal Communications Commission.

[3] Radio-Locator.com/WWL-AM

[4] "New Orleans' WWL on Full Alert with BE Messagecasting". bdcast.com. Retrieved June 2, 2022.

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