Wake Up...It's Tomorrow

Wake Up...It's Tomorrow
Studio album by
ReleasedJune 1968
Recorded1967
StudioTTG Studios, Los Angeles, California
Genre
Length36:04
LabelUni/Sundazed
ProducerFrank Slay, Bill Holmes
Strawberry Alarm Clock chronology
Incense and Peppermints
(1967)
Wake Up...It's Tomorrow
(1968)
The World in a Sea Shell
(1968)
Singles from Wake Up...It's Tomorrow
  1. "Tomorrow"
    Released: 1967
  2. "Sit with the Guru"
    Released: 1968
Professional ratings
Review scores
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Allmusic [1]

Wake Up...It's Tomorrow is the second album by the American psychedelic rock band Strawberry Alarm Clock, released by Uni Records in 1968. It came as the group was challenged with continuing the success of their debut single, the psychedelic classic and number one hit, "Incense and Peppermints" and the LP that followed. Their second effort would expand upon the arrangements of its predecessor's unique blend of vocal harmonies, psychedelia, and pop music. In addition, the band's atypical lineup, which featured two bassists, would be altered to address studio and performing issues.

Upon release, Wake Up...It's Tomorrow failed to chart, though it is considered Strawberry Alarm Clock's apex of musical creativity, as the band members were free to pen the majority of the album's material. The pop-oriented song "Tomorrow" preceded the release of the album, earning the group their second and final Top 40 hit. An additional follow-up single, "Sit with the Guru", also charted on the Billboard Hot 100.