 |
 | |
Type of site | |
|---|---|
| Created by | Ashkan Karbasfrooshan Raphael Daigneault Christine Voulieris |
| URL | watchmojo |
| Launched | 2006[a] |
| Current status | Active |
| Company | |
| Industry | Internet video production, distribution |
| Headquarters | Montreal, Quebec , Canada |
Key people | Ashkan Karbasfrooshan (CEO) |
WatchMojo is a company and website which produces and distributes internet videos. Based in Montreal, WatchMojo has over a hundred employees globally, some of whom are part-timers or freelancers. They create a very high volume of short videos with low production costs, particularly enticing Top 10 listicles, which WatchMojo uploads to social media platforms such as YouTube.
WatchMojo was founded in 2006[a] by CEO Ashkan Karbasfrooshan, Christine Voulieris, and Raphael Daigneault. Its first six years were not financially successful. It made a variety of factual brand-friendly content and made money from commissions or licensing their videos to brands such as McDonald's and Coca-Cola. In 2012, Karbasfrooshan pivoted WatchMojo's focus to YouTube and Top Ten videos. They became popular on the platform, where they have over 20,000 videos and 25 million subscribers. At one point, they were the most-subscribed Canadian channel. Since this pivot, WatchMojo's income shifted mostly to advertising and they found greater financial success.
- ^ Cite error: The named reference
Kellywas invoked but never defined (see the help page). - ^ Brouwer, Bree (21 January 2016). "YouTube Millionaires: WatchMojo Aims To "Inform And Entertain" Its 10 Million Subscribers". Tubefilter. Retrieved 4 April 2024.
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