Weather media in the United States

The weather media in the United States includes coverage of weather and weather forecasting by farmers' almanacs, newspapers, radio, television stations, and the internet. Farmers' Almanacs have taken a stab at forecasting for the following year or so for around two centuries. At first, weather media included reporting on past events, with forecasting playing a role from the late 19th century onward. Weather-related information proliferated to near real-time after the invention of the telegraph. Radio and satellite broadcasts made weather-related communication ever quicker, with the World Wide Web making broadcasting and reporting nearly instantaneous.

By the 1990s, sensationalism played a role in large weather coverage. Hyping weather, especially winter weather, has become a major marketing tool in media. It is common for media in the United States to hype cold temperatures that are just a few degrees colder than normal for any region. Hyping cold in the resort and sunbelt areas of the United States is also common, with the media flying in reporters to cover the weather in Florida or southern California when temperatures below 50 F (10 C) are expected. Dry weather in the southwestern United States is often hyped during long periods of dry weather.