What Time Is It? (album)

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What Time Is It?
Studio album by the Time
Released	August 25, 1982
Recorded	January – May/June 1982 (except for “Wild and Loose” in July 1981)
Genre	Funk pop Minneapolis sound
Length	38:46
Label	Warner Bros.
Producer	Morris Day, The Starr ★ Company
The Time chronology
The Time (1981) What Time Is It? (1982) Ice Cream Castle (1984)

Professional ratings

Review scores
Source	Rating
Allmusic	[1]

What Time Is It? is a 1982 album by the Time. Their second album, it was recorded at Sunset Sound and Prince's home studio in the Minneapolis suburbs. The title of the album comes from an exclamation by Morris Day that became associated with the band's on-stage theatrics, appearing frequently on the band's debut album as well.

Showcasing a denser and more inventive Minneapolis sound, What Time Is It? produced three singles: "777-9311", "The Walk" and "Gigolos Get Lonely Too".