This article needs additional citations for verification. (December 2013) |
Formerly | ATB Sales |
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Company type | Private |
Industry | Bicycle |
Founded | 1999 |
Headquarters | , |
Products | Bicycle and Related Components |
Website | whytebikes |
Whyte is a British bicycle company established in 1987 as ATB Sales, the brand was established in 1999 by Jon Whyte. The bicycles are manufactured for Whyte in Taiwan. and then distributed to shops in the UK and Europe and the rest of the world.[1] Whyte's first bike back in 1999 was a full suspension machine and had a girder fork with twin wishbones, with a main frame made of two halves welded down the middle, and used Fox shocks for both fork and swingarm. The prototype's appearance was likened to Preston the robot dog of Wallace and Gromit fame, which later gave the production bike its name, the PRST-1.