Will It Blend?

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Will It Blend?
Genre	Viral marketing, Paid programming
Created by	George Wright Tom Dickson Kels Goodman
Written by	Kels Goodman Bruce Carlson
Starring	Tom Dickson
Country of origin	United States
Original language	English
Production
Producer	Kels Goodman
Production location	Utah
Camera setup	Kels Goodman
Original release
Network	YouTube
Release	October 30, 2006 (2006-10-30) – November 10, 2020 (2020-11-10)
Infobox instructions (only shown in preview)

Will It Blend? was a viral marketing campaign consisting of a series of infomercials demonstrating the Blendtec line of blenders (particularly the Total Blender). In the show, Blendtec founder Tom Dickson attempts to blend unusual items to demonstrate the power of his blender. Dickson started this marketing campaign after doing a blending experiment with a box of matches.^[1]