William Bernbach | |
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Born | New York City, U.S. | August 13, 1911
Died | October 2, 1982 New York City, U.S. | (aged 71)
Other names | Bill |
Alma mater | New York University (B.A., English, 1932) |
Occupation(s) | Advertising and Public Relations |
Known for | Agency founder DDB |
Spouse | Evelyn Carbone |
Children | 2 sons |
William Bernbach (August 13, 1911 – October 2, 1982) was an American advertising creative director. He was one of the three founders in 1949 of the international advertising agency Doyle Dane Bernbach (DDB). He directed many of the firm's breakthrough ad campaigns and had a lasting impact on the creative team structures now commonly used by ad agencies.