Xero Shoes

Feel the World Inc.
Xero Shoes
Company typePrivate company
IndustryFootwear
FoundedNovember 23, 2009 (2009-11-23) in Boulder, Colorado, U.S.[1][2]
FounderSteven Sashen and Lena Phoenix
Headquarters
Broomfield, CO
,
United States
Key people
  • Steven Sashen (CEO)
  • Lena Phoenix (president and board chairwoman)
  • Dennis Driscoll (chief product officer)[2]
ProductsXero Shoes
Revenue
  • Increase $33.6 million (2021)
  • $23.0 million (2020)
Websitexeroshoes.com

Xero Shoes is a brand of lightweight minimalist footwear manufactured by Feel the World Inc. Founded in 2009 by Steven Sashen and Lena Phoenix, the company's initial product was DIY sandals made only of a rubber sole and laces, but the company later introduced ready-made sandals and closed-toed shoes. Xero Shoes was featured on ABC's Shark Tank and gained success after the appearance in February 2013.

  1. ^ "The Xero Shoes Story". Xero Shoes. Retrieved December 30, 2013.
  2. ^ a b Cite error: The named reference DCShark was invoked but never defined (see the help page).