 Promotional poster | ||||||||||||||||||||||
| Date | June 12, 2021 | |||||||||||||||||||||
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| Venue | Hard Rock Stadium, Miami Gardens, Florida, U.S. | |||||||||||||||||||||
| Tale of the tape | ||||||||||||||||||||||
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| Result | ||||||||||||||||||||||
| McBroom defeated Hall via round 3 TKO | ||||||||||||||||||||||
YouTubers vs. TikTokers, billed as Battle of the Platforms was an exhibition boxing event which featured YouTubers and TikTokers. The main event was between American YouTuber Austin McBroom and American TikToker Bryce Hall. The co-main event was between YouTuber AnEsonGib and TikToker Tayler Holder. It was held on June 12, 2021, at Hard Rock Stadium in Miami Gardens, Florida.
In the main event, Austin McBroom defeated Bryce Hall via technical knockout in the third round. In the co-main event, AnEsonGib defeated Tayler Holder via unanimous decision. Overall, Team YouTube defeated Team TikTok 6–1.
The event was promoted as the Battle of the Platforms by Social Gloves. The first two undercard matches were broadcast free of charge on social-media sites, and the pay-per-view was broadcast on LiveXLive.[1][2]
The event sold 135,000 PPV buys, but was a commercial failure because it cost $20 million to produce but only generated between $6.5 million to $10 million in revenue.[3]
- ^ Trent, Rachel (June 12, 2021). "Boxing, influencers and NFTs share the stage as YouTubers and TikTokers fight in Battle of the Platforms". CNN. Archived from the original on June 12, 2021. Retrieved June 12, 2021.
- ^ Haasch, Palmer (March 19, 2021). "TikTok stars are fighting YouTubers in a 'Battle of the Platforms' as the influencer-boxing boom continues". Insider. Archived from the original on June 12, 2021. Retrieved May 20, 2021.
- ^ "'Battle Of The Platforms' Boxing Event Reportedly Lost $10 Million As Fighters, Investors, Producers Seek Payment". Tubefilter. July 21, 2021. Retrieved March 27, 2023.