Yummy (Justin Bieber song)

"Yummy"
Single by Justin Bieber
from the album Changes
ReleasedJanuary 3, 2020 (2020-01-03)
Recorded2019
StudioHenson Recording Studio
Genre
Length3:30
LabelDef Jam
Songwriter(s)
Producer(s)
Justin Bieber singles chronology
"10,000 Hours"
(2019)
"Yummy"
(2020)
"Intentions"
(2020)
Music video
"Yummy" on YouTube

"Yummy" is a song by Canadian singer Justin Bieber. It was released through Def Jam Recordings, as the lead single from his fifth studio album, Changes, on January 3, 2020.[1] The song is Bieber's first solo single to be released in almost four years, following "Company", a song from his fourth studio album, Purpose (2015), but the song was released as a single in 2016.[2][3][4][5] Bieber joined the video-sharing social networking service TikTok on the day of the song's release.[6]

"Yummy" received mixed reviews from music critics, some of whom complimented Bieber's vocal performance, while others criticized the song's production, songwriting, and delivery. Bieber's promotional strategy for the song was also criticized.[7] "Yummy" debuted at number two on the US Billboard Hot 100, while reaching the top five in Australia, Canada, the United Kingdom and various other countries, and hitting number one in New Zealand. The song's official music video was released on January 4, 2020.

  1. ^ Samhan, Jamie (January 24, 2020). "Justin Bieber Breaks Down During Playback Party: 'I Don't Even Think I Should Be Alive Never Mind Thrive'". ET Canada. Archived from the original on January 24, 2020. Retrieved January 24, 2020.
  2. ^ Peters, Mitchell (December 24, 2019). "Justin Bieber Teases New 'Yummy' Single, Announces 2020 Tour Dates & Docu-Series: Watch the Trailer". Billboard. Archived from the original on December 24, 2019. Retrieved December 24, 2019.
  3. ^ Bloom, Madison; Monroe, Jazz (December 24, 2019). "Justin Bieber Announces Tour, Dropping New Song "Yummy" Next Week". Pitchfork. Archived from the original on December 24, 2019. Retrieved December 24, 2019.
  4. ^ Spanos, Brittany (December 24, 2019). "Justin Bieber Details New Single 'Yummy,' Announces Tour". Rolling Stone. Archived from the original on December 24, 2019. Retrieved December 24, 2019.
  5. ^ Rettig, James (December 24, 2019). "Justin Bieber Announces 2020 Tour, New Single "Yummy" Out 1/3". Stereogum. Archived from the original on December 24, 2019. Retrieved December 24, 2019.
  6. ^ Dunham, Jackie (January 3, 2020). "'Am I doing this right': Justin Bieber finally joins TikTok". CTV News. Archived from the original on January 6, 2020. Retrieved January 7, 2020.
  7. ^ "Justin Bieber in Spotify stream-gaming controversy as he directs fans to play new single on repeat". Music Business Worldwide. January 13, 2020.